Privacy Policy

This Privacy Policy describes how rydengear.com (the “Site” or “we”) collects, uses, and protects your personal information when you visit or make a purchase from our store.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and details necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information that can identify an individual as “Personal Information.” Below are the details about what we collect and why.

Device Information

  • Examples: web browser type, IP address, time zone, cookie data, pages or products viewed, search terms, and how you interact with the Site.

  • Purpose: to load the Site accurately for you and to analyze usage to improve our website performance.

  • Source: collected automatically using cookies, log files, tags, or pixels.

Order Information

  • Examples: name, billing and shipping address, payment details (including card numbers or PayPal), email address, and phone number.

  • Purpose: to fulfill orders, process payments, arrange shipping, provide invoices and order confirmations, and communicate with you.

  • Source: collected directly from you during checkout.

Customer Support Information

  • Examples: your name, email, order details, and any messages you send to us.

  • Purpose: to provide support and resolve issues.

  • Source: collected directly from you.

Minors

The Site is not intended for individuals under 18. We do not knowingly collect personal information from children. If you believe your child has provided us with personal data, please contact us to request its deletion.

Sharing Personal Information

We share your information with trusted third parties to help us provide our services and fulfill our contracts with you. For example:

  • We use WooCommerce to power our online store. You can read more about WooCommerce’s data practices here: https://automattic.com/privacy/

  • We may also share information to comply with legal obligations or protect our rights.

Behavioural Advertising

We may use your personal information to provide you with targeted ads or marketing communications that we believe may be of interest to you.

Examples:

You can also opt out of targeted advertising using these links:

Or visit the Digital Advertising Alliance Opt-Out Portal.

Using Personal Information

We use your personal information to:

  • Provide and deliver our products.

  • Process payments and shipping.

  • Communicate with you.

  • Screen orders for potential fraud.

  • Provide updates, offers, and information about our products.

Lawful Basis (GDPR)

If you are located in the EEA or UK, we process your personal data under the following legal bases:

  • Your consent.

  • The performance of a contract (fulfilling your order).

  • Compliance with our legal obligations.

  • Our legitimate business interests (fraud prevention, improving services).

Retention

We retain your personal information as long as necessary to fulfill the purposes outlined in this policy unless otherwise required by law. You can request deletion of your personal data at any time.

Your Rights (GDPR & CCPA)

If you reside in the EEA or California, you have the right to:

  • Access the personal data we hold about you.

  • Request correction, deletion, or restriction of processing.

  • Request your data be transferred to another service.

To exercise these rights, contact us at support@rydengear.com.

Cookies

Cookies are small text files stored on your device to improve your browsing experience.
We use cookies to:

  • Keep your shopping cart active.

  • Remember login details and preferences.

  • Analyze traffic to optimize site performance.

You can manage or disable cookies in your browser settings. However, disabling cookies may affect the functionality of our Site.

To learn more about cookies, visit www.allaboutcookies.org.

Do Not Track

Please note that we do not alter our data collection or usage when your browser sends a “Do Not Track” signal.

Changes

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons. Updates will always be posted on this page with a revised date.

Contact

For more information about our privacy practices, questions, or complaints, please contact us:

Email: support@rydengear.com

Address: Rydengear, Ground Floor, Radley House, Richardshaw Road, Leeds, LS28 6LE

Last Updated: 11/07/2025

If you are unsatisfied with our response, you may contact the ICO (Information Commissioner’s Office) at https://ico.org.uk/make-a-complaint/.